Don’t call it a CUV, crossover, or sports wagon. “The ZDX is truly a luxury performance coupe – plus,” said Jeff Conrad, vice president of Acura sales. “The emotional coupe styling coupled with a luxurious and dramatic interior and surprising versatility, allows the ZDX to define its own segment and attract an entirely new customer.”

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The eagerly awaited Acura ZDX CUV has been unofficially unveiled a day ahead of its formal release at the NY Auto Show. Our friends at AutoSpies were in the right place at the right time, with a camera and got the first clear shot of the ZDX crossover on the New York Auto Show floor before the official press was allowed to see the newest vehicle in the Acura line-up. Acura’s BMW X6-fighter does a great job of carrying the new Acura DNA but somehow looks a little less menacing than the earlier Acura ZDX teaser shots. All the official details – including production dates and drivetrains – will be revealed tomorrow at 11 AM EST. [Source: AutoSpies]

The Acura Division posted sales of 9,005, for March 2009. This is a decline of 29.5 percent compared to March 2008 and an increase of 1,346 vehicles versus the previous month. Sales of the Acura TSX sports sedan, the brand’s second-best-selling model for the month, increased 16.6 percent, to 2,556. The newly designed Acura TL sold 3,231 units, increasing over the previous month by 741 untis.

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HoMoCo has announced significant cost-savings efforts throughout its North American operations. The plan is four-fold and includes production cuts, buyouts, salary reductions and elimination of bonuses.

Impacting all Honda manufacturing facilities in Canada, The United States and Mexico, production cuts will span across both Honda and Acura production lines. There will be 13 days between May and July in which all facilities’ operations will be suspended in the US.

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Entire Acura Line-up Receives Top Safety Ratings from NHTSA and IIHS for Crash Worthiness

For the first time in the history of automotive safety crash testing, an automobile nameplate has simultaneously earned top government and IIHS safety ratings for every vehicle in its line-up.

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Acura announced it will debut a prototype of the all-new ZDX luxury four-door sport coupe at the New York International Auto Show. The prototype features striking coupe-like styling with the added benefit of a commanding presence and flexible utility to define a new luxury category.

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On March 27, 1986, Honda Motor Company officially announced its luxury division to the United States; and its name was Acura. Acura was the first Japanese luxury automobile to be sold in the U.S.

Debuting that year was the flagship Acura model, the Acura Legend 4 door sedan, and the Acura Integra 2 door. Each of which could be purchased at any Acura dealership in only 18 states.

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Google Street View is always showing us some pretty cool sightings…not all Acura related of course. This time however, it looks like the big brother Google machine is right dab in the middle of the Laguna Seca circuit with some ALMS cars, including our beloved Acura ARX-01b.

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Acura of Peabody announced in early March that customers purchasing a 2009 TL through March 31st will be eligible for a special two payment program. Acura of Peabody will make the first 2 payments up to $500 per month totaling $1000 total contribution.

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While somewhat deceptive advertising has become expected & accepted by most when it comes to the auto industry, Protégez-Vous has decided to publish its thoughts on deceptive ads. Citing the troubling economy as the catalyst for the warnings, this year’s issue also included buyer beware warnings about a marked increase in misleading ads for car dealerships touting zero-per cent financing deals.

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